Archive | February, 2010

My First 500 People Seminar

27 Feb

My name was called…

I ran up, got the crowd pumped up and then, this was what happened :

Biggest Lessons of the Day :

1) Take some time grounding the presentation

It seems to me that the presenters who sold the most took a whole 30 minutes to create rapport with the audience. They used social proof that are examples of the results that the clients want to create…

And they used stories that engage the audience because it’s THEIR story. The moment they’ve grounded this fully, then the content can start.

2) Content = Value

My uncle told me something that created a paradigm shift for me.

He said,”This is a sales presentation!”

I said, “But people paid to get into this seminar… I feel like I’m cheating them if I don’t give them value now.”

“How much value can you give in 1hr 30 minutes?!” he asked me.

“That’s true…” I thought to myself.

He said, “You want to give so much value now that you miss out on creating a desire for them to get into your program and IRONICALLY you end up not giving them more value you have for them that’s only available in your program.”

“I never thought about it that way…” I said.

I guess, this is one of the ways my limiting beliefs popped up. You know how you’d go to events and they just pitch you their programs.

I call them “pitch-fests” but now I know WHY they do that. They can only help me so much in 1hr 30 minutes. They’ll be able to help me more if I join their program… so their job is to convince me that YES they can help me.

Ironically, I wasn’t against people selling to me at seminars UNTIL the same uncle who created this paradigm shift for me told me wayyy back in 2007 that it’s all a pitch-fest.

Looks like he helped me clean up the mess HE started lol

$37,600 lesson for me… Very expensive but much worth it because it has taught me the importance of giving a sales presentation – HOW MUCH CAN I GIVE IN 1.5 HOURS! They MUST take the next step with me to create a significant impact on their lives… because I can show them the way!

Power Persuasion : The Art of Making People Buy

8 Feb


“Who Else Wants To Discover
The Art of Making People Buy?”

==========================
FREE INTRODUCTORY WORKSHOP

POWER PERSUASION:
THE ART OF MAKING PEOPLE BUY
==========================

How would your life change if you knew how to easily make people buy?

How much easier would life be if you could write or say some words in a certain order so that people will not be so resistant to what you’re selling?

How many more lives could you impact if you could help people see why buying what you have will make their lives richer?

What if I told you that selling doesn’t have to feel like selling at all?

What if I told you that the art we’ve been using not only gets people to buy what we’re selling but also THANK US for selling it to them?

What if I told you that it’s not as tough as you think?

What if I told you it’s not as easy either?

Would you like to know one thing you could apply right now to get people interested in what you’re selling?

Do you REALLY want to know?

Re-read the previous sentences…

Can you spot it?

Can you tell me what the technique is?

It’s ASKING QUESTIONS!

It worked, didn’t it?

Even that was a question, wasn’t it?

And that one too… right?

Ok now I’m just getting carried away, aren’t I?

This is just one of the really easy techniques you could apply today to get results tomorrow and I’d like to invite you to come down for our workshop called…

POWER PERSUASION : THE ART OF MAKING PEOPLE BUY

VENUE:

Kembangan Plaza, #B1-08, Singapore 418944
- at the footstep of Kembangan MRT

WHEN:

Tuesday, 9th February 2010,
07 30 PM – 09 00 PM

=========================
REGISTER YOUR SEAT TODAY!
=========================

***ONLY 11 SEATS LEFT***

Send me your FULL NAME, MOBILE NUMBER & EMAIL ADDRESS to secure your seat:

1. E-MAIL to saifulrizal@wealthcatalysts.com

2. We will then process your registration & confirm your seat.

Register NOW and I’ll see you there!

Sincerely,

Saiful Rizal

P.S. I believe you see how powerful this one technique is. Imagine if you had just 3 more of these that can help you make more money immediately. Would it be worth 2 hours?

P.P.S. Did I mention that these techniques has brought in over $40,000 for one of the projects I’m involved with in the last month?

The Inner Coach – Day 9

3 Feb

Today, I discovered something really interesting…

And this idea came to me out of nowhere! Here’s the idea:

The Inner Champ & The Inner Coach

As you may know, every champion out there began from ground zero.

Every champion began as an undisciplined “kid” or what I call The Inner Chump.

What turns The Inner Chump into The Inner Champ is The Inner Coach.

The Inner Coach is the Master.

He is disciplined.

He is strong.

He leads the balanced and perfect life you dream of.

How To Use This Principle

1) Recognize The Inner Chump.
You know those small little voices that tell you to quit. You know… the one that brings you down. That’s probably your Inner Chump.

2) Understand That The Inner Chump Will Become The Inner Champ. While the Inner Chump is still undisciplined right now, it will become the Champ it is with the help of the Inner Coach.

3) The Inner Coach Will Do Whatever It Takes To Get The Inner Champ To Be The Champ He Is.
If you’re like me, you have another voice that encourages you. You know… the one that is idealistic and gives you hope when there doesn’t seem to be any way out. That’s your Inner Coach.

4) Stop Thinking And MOVE! My Inner Coach will shout at the Inner Chump and then I’ll STOP thinking so that I don’t talk myself out of it and PHYSICALLY MOVE myself to what needs to be done in order to be the Champion I am.

This is how you become the CHAMPION you are… Champ ;)

The Wisdom of The Sales Funnel – Day 8

2 Feb

Today, I discovered the wisdom of The Sales Funnel.

One of our projects involves a high-end program that costs a few thousand dollars.

While we’re doing very well and have made over $40,000 in sales in under a month, we realized that something was not right when we looked at our conversion rates.

We were only converting at 12% and as we were asking ourselves how we could improve it, we realized a bigger problem.

What happened to some of the highly qualified leads that do not convert?

We just let them go?

NO! Of course we don’t! These people NEED our programs but they just can’t afford the high-end ones.

Hence, what we did was to develop a couple of low-end programs in order to funnel everyone into our system so that it developed them gradually and we can develop a bigger customer base that we can build a relationship with.

The biggest lesson here is not to only serve the higher end customers since you can serve the lower end ones because it will impact more people and make more money! =)

The Importance of Congruence – Day 7

1 Feb

The word that kept coming up for me today was CONGRUENCE

So I thought, “Why not look it up?” and I found a perfect definition for what it means…

In psychology and NLP (Neuro-linguistic programming), congruence could be defined as rapport within oneself, or internal and external consistency, perceived by others as sincerity or certainty.

Why did this topic come up?

Well it all started because my buddy, who happens to be an amazing copywriter, and I were thinking of names for our brand new program and we got hooked on this title :

“The Dark Arts of Powerful Persuasion”

We had everything planned like how we’re going to wear hoods and disguise ourselves in videos so as to create curiosity and add an element of mystery to it until I realized something…

Nothing about me is “dark”!

If anything, everything about me is the total opposite of “dark”!

Sure, my buddy Melvin could pull it off but I can’t! So we decided to name it :

“The Best Kept Secrets of Powerful Persuasion”

Now, why is it important for us to change the title?

CONGRUENCE.

Let me share with you why this is important financially and how it has
already played out in my buddy’s life and my life.

Melvin’s Situation

After attending T. Harv Eker’s Train The Trainer, Melvin was sold on
the idea that T. Harv’s hard-selling techniques will sell out any program.

So he went back to his MLM company and applied these techniques
or more specifically shouting at people things like “You will NEVER be
financially free if you don’t take action now!” when it came time to close
the deals.

The problem was that Melvin has been speaking normally throughout
the whole seminar.

It’s almost as if he put on a hat that said “CLOSING DEALS” and became
a totally different person altogether – INCONGRUENCE.

This inconsistency was immediately perceived by others as insincerity
or uncertainty because it comes across as very sale-sy.

Hence, his closing actually declined instead of skyrocketing.

My Situation

I experienced something similar to Melvin when I ran my first preview
seminar.

I gave excellent content throughout the two hours and then it came
time to share about my program with the audience.

I immediately reached for the “CLOSING” hat and became a whole
different person who suddenly had a very low tone of voice and
spoke very professionally.

I became the sales professional and almost immediately, I lost everyone.

Not even ONE sale was made that day due to incongruence.

Closing Remark:

On hindsight, I realize this incongruence stemmed from the beliefs
I had about selling
– which at that point of time went something like
“I’m taking these people’s hard-earned money!”

It also stemmed from the lack of belief in my product and if it will
work or not which was why I believed that I had to use all the
sales tricks in the hat to get people to buy it.

So, for you to do really well in selling you just have to remember
that selling is essentially just convincing someone that what you
have will give them more in return than what they’ll be paying you.

More importantly, you have to know that the product you’re selling
will work and will help the people you’re targeting. If not, you have
no business selling it – literally!

So, be CONGRUENT, Champs!